The Project
Cognition created a football spiking game which measured the velocity of participants spiking ability then displayed their performance on an oversized LED display. Guests could walk up and enter their name with the brand ambassador. This would trigger a countdown to start which would prompt the guest to spike the ball against a sensor. After the guest spikes the ball, a large LED screen would display the participant’s spiking velocity and compare it to Internet Speeds. If guests had a lower velocity, they would get Cable or DSL, if guests had a stronger velocity, they would get Frontier Fiber. Simultaneously, guests had their photo/gif taken by the photographer.
As guests traversed through the activation, they would eventually get to the swag station where they could fill out a short survey on their internet preferences and have the chance to spin a giant prize wheel for the opportunity to win several prizes including a signed Tampa Jersey.
