From the grand theatrical performances of the Victorian era to intimate product launches today, the magic of events has always dwelt in creating unforgettable experiences. As event professionals, we are constantly exploring…
The Unrivaled Power of Creative Technology in Marketing
In a market saturated with brands vying for attention, creating a personal connection between brands and audiences can make all the difference. Creative technology allows us to engage our audiences in a…
Revolutionizing Events with AI Photo Booths: Cognition’s Approach to Artificial Intelligence in Photography
Each week it seems like a creative new AI technology emerges and enhances the capabilities of AI by leaps and bounds. Chat-GPT’s meteoric rise that earned 100 million new users in 2…
Creative applications of IoT technology in live events
If you have ever found yourself wishing that the crosswalk button would turn the street into a game of Frogger complete with all the alligators and flies or that the elevator door…
Creating an Unforgettable Physical Space Through Technology
But when it comes to developing impressive in-person experiences, the physical space matters, too — especially for museums, immersive art installations , and pop-up experiences. When deployed well, implements like technology-enhanced event lighting,…
How we use OSC creatively in Experiential Marketing activations
If you’ve worked in experiential marketing, production, or creative technology you may have encountered the need to transfer data between devices on a network. Devices that don’t typically speak to each other. Enter open sound control. OSC is a protocol for sending computer data over a network. Its messages are transported across the…